I’ve recently come across an interview Kevin Feige, President of Marvel Studios, had with Empire Magazine Online, in which he discusses the release date of CAPTAIN AMERICA 3 and its biggest competition, BATMAN V SUPERMAN: DAWN OF JUSTICE, which is scheduled to premiere on the same day, May 6, 2016. Marvel doesn’t appear to be changing their minds.
Seeing as CAPTAIN AMERICA: THE WINTER SOLDIER has had the biggest success of 2014 so far (in terms of comic book films), it would be no surprise Marvel would use this momentum to secure the initial summer slot for 2016. When this was announced, the date was still open for Marvel and had no other (major) films releasing that day. Then, WB and DC decided to slide their Batman/Superman team up movie from 2015 to 2016, on the same day.
This is good that we can get so many comic book movies in one year, but bad in that two huge power house films on the same day could take away from each other. You can count on me being at both films that weekend, but thats not the case for the average film goer. They’ll be able to choose one or the other, and then the chances on seeing that other film slide each week after debut. Its a huge time commitment as well as financial that will benefit one film, but detract from the other.
Read on for the interview from Feige and let us know how you think this situation should be handled. Which movie would you see between the 2?
“The Dark Knight movies were rather successful and genre-defining, they altered the genre in big ways. So I think there has always been competition that way. I mean Iron Man was the number one movie of 2008 until The Dark Knight came along, and I loved it. frankly. I love that the number 1 and the number 2 movies of that year, and it has happened a number of times since then, being comic-book movies, even if it wasn’t one we made. Here we are now, 14 years since the first Marvel movie I worked on. At that point it had been eight years and for about those eight years people had been asking ‘How much longer gonna last?’ ‘When are people gonna get tired of these movies? And my answer always was ‘People only get tired if a whole slew of terrible ones come out’. And it was our job to make sure that doesn’t happen. If there are other people out there interested in that not happening as well, I’m all for it!”